SUPERB Halal Chefpreneur Challenge 2017 Finals was held in conjunction with the Halfest 2017 at Mines Convention Centre. This event was a collaborative effort by HDC and TERAJU, in providing a platform for young aspiring entrepreneurs, existing youth businesses and homemade cooks to pitch their idea for the best breakaway Food & Beverage (F&B) idea of Malaysian origins, that has the global appeal to be on the retail shelves, in a plate at a 5-star restaurant or as a brand under the distribution-chain of the world’s food conglomerate.
Puan Nur Fatin from Brahim’s was one of the judges for the challenge along with other judges from the food industry.
The master of ceremony was none other than Chef Wan.
Event Master of Ceremony:
Adjunct-Professor Datuk Redzuawan Ismail
The 5 judges were:
1 Anis Nabila, Celebrity Chef
2 Dr. Kamarul Hasni Che Rose, Celebrity Chef / Restaurateur
3 Sabri Mohd Soid, Executive Chef, Royale Chulan
4 Salleharon Ahmad, Sr. Manager, Starbucks Malaysia
5 Nur Fatin Hj Ibrahim Group Managing Director, Dewina Holdings Sdn Bhd
The VVIP in attendance were:
1) YB Datuk Ahmad Maslan – Deputy Minister of International Trade & Industry (MITI)
2) Dato’ Seri Jamil Bidin, CEO – Halal Industry Development Corporation (HDC)
3) Datuk Husni Salleh, CEO – Unit Peneraju Agenda Bumiputera (TERAJU)
4) Datuk Mohammad Shukri Abdullah, CEO – Shapers Malaysia