Brahim’s Group of Companies reinforces its strong Malaysia and Regional presence in halal business at MIHAS 2017
KUALA LUMPUR, 5 APRIL 2017 – Brahim’s Group of Companies has come together for the first time to participate in the prestigious Malaysia International Halal Showcase (MIHAS) 2017, a top tier world-renowned Halal industry trade show that is expecting participation of delegates from over 30 countries.
The representative companies include Dewina Food Industry Sdn Bhd (manufacturing arm); Dewina Trading Sdn Bhd (marketing and sales); Dewina Consult Sdn Bhd (specialising in halal industry projects, consultation, certification and training); and Brahim’s SATS.
The Group had joined forces to showcase comprehensive end-to-end solutions for halal business, highlighting its business excellence and competencies from manufacturing, marketing, consulting to catering in the 4-day MIHAS event starting from 5 April until 8 April 2017.
Dato’ Seri Ibrahim said this joint representation with integrated expertise was required in order to be a successful halal business solutions provider, plus the group understood the importance of comprehensive halal business solutions for the local and global market.
The group aimed to be the number one halal innovation company in the food and manufacturing industry by 2020 by propagating halal business revolution and solutions, he added.
The 4-day Brahim’s activities at MIHAS include media briefing on 6 April 2017 and cooking demonstrations on Brahim’s ready-to-eat rice, signature dishes as well as creative dishes using Brahim’s products by a team of chefs from Brahim’s SATS.