Brahim’s strengthens product showcase at MIHAS 2018
Brahim’s Dewina Group of Companies with a proven track record providing expertise in the Halal Food and Manufacturing, for products under the brand name of Brahim’s that specializes in meals ready-to-eat rice (MRE Rice), MRE dishes, ready-to-cook sauces, ready-to-eat adventure meals, showcased all their products range from retail, outdoor active lifestyles, OEM, industrial & commercial catering to Mobile Café at MIHAS 2018 from 4 April until 7 April 2018.
The group was represented by Dewina Food Industry Sdn Bhd (manufacturing arm); Dewina Trading Sdn Bhd (marketing and sales); Dewina Consult Sdn Bhd (specializing in halal industry projects, consultation, certification, and training); and Brahim’s SATS.
“Focusing on “Simplicity & Convenience” in every aspect of our products and services offerings in all our six market segments from home users, travellers, outdoor active lifestyles, mobile café (bringing food closer to home) to industrial catering and OEM will be our key approach this year”, said Dato’ Seri Ibrahim Hj Ahmad, Executive Chairman of Brahim’s Dewina Holdings Sdn Bhd.
For the first time, Brahim’s Mobile Cafe was included in the trade show to create awareness on the convenience of getting Brahim’s food and offering a business opportunity on this business channel. We are also opening opportunities for OEM market segments and potential overseas distributors for our range of products and services”, added Dato’ Seri Ibrahim.
The 4-day Brahim’s activities at MIHAS include media briefing on 5 April 2018.
Highlights of Brahim’s showcase at MIHAS:
- Brahim’s Mobile Café and food sampling from the café
- Live cooking demonstrations and food samplings by Brahim’s SATS Chefs
- Brahim’s products from Retail, Adventure Meals to OEM
- Industrial & Commercial catering products from Brahim’s SATS.
